The term “business letters” refers to any written communication that begins with a salutation, ends with a signature and whose contents are professional in nature. Historically, business letters were sent via postal mail or courier, although the Internet is rapidly changing the way businesses communicate. There are many standard types of business letters, and each of them has a specific focus.
Sales Letters
Typical
sales letters start off with a very strong statement to capture the
interest of the reader. Since the purpose is to get the reader to do
something, these letters include strong calls to action, detail the
benefit to the reader of taking the action and include information to
help the reader to act, such as including a telephone number or website
link.
Order Letters
Order
letters are sent by consumers or businesses to a manufacturer, retailer
or wholesaler to order goods or services. These letters must contain
specific information such as model number, name of the product, the
quantity desired and expected price. Payment is sometimes included with
the letter.
Complaint Letters
The
words and tone you choose to use in a letter complaining to a business
may be the deciding factor on whether your complaint is satisfied. Be
direct but tactful and always use a professional tone if you want the
company to listen to you.
Adjustment Letters
An
adjustment letter is normally sent in response to a claim or complaint.
If the adjustment is in the customer’s favor, begin the letter with that
news. If not, keep your tone factual and let the customer know that you
understand the complaint.
Inquiry Letters
Inquiry
letters ask a question or elicit information from the recipient. When
composing this type of letter, keep it clear and succinct and list
exactly what information you need. Be sure to include your contact
information so that it is easy for the reader to respond.
Follow-Up Letter
Follow-up
letters are usually sent after some type of initial communication. This
could be a sales department thanking a customer for an order, a
businessman reviewing the outcome of a meeting or a job seeker inquiring
about the status of his application. In many cases, these letters are a
combination thank-you note and sales letter.
Letters of Recommendation
Prospective
employers often ask job applicants for letters of recommendation before
they hire them. This type of letter is usually from a previous employer
or professor, and it describes the sender’s relationship with and
opinion of the job seeker.
Acknowledgment Letters
Acknowledgment
letters act as simple receipts. Businesses send them to let others know
that they have received a prior communication, but action may or may
not have taken place.
Cover Letter
Cover
letters usually accompany a package, report or other merchandise. They
are used to describe what is enclosed, why it is being sent and what the
recipient should do with it, if there is any action that needs to be
taken. These types of letters are generally very short and succinct.
Letters of Resignation
When
an employee plans to leave his job, a letter of resignation is usually
sent to his immediate manager giving him notice and letting him know
when the last day of employment will be. In many cases, the employee
also will detail his reason for leaving the company.
References :
http://work.chron.com/10-types-business-letters-9438.html
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